In the world there are 634 million web pages (December 2012)

Women are doing much better in running an online store than men

94% of smartphone users access local recommendations from Google

Within 60 seconds there are 80 new domains registered in the world

Most effective day to implement e-mail marketing campaign is Thursday

The average person is staring at phone an average of 34 times a day

The most effective way to promote your online store is search engine optimization

Facebook has each month 1 billion active users

80% of the websites have a background in bright color tones

Almost every other shop is run by a woman. Ladies do well in this area.

Within 60 seconds there are more than 200 e-mails send

43% of people use a smartphone to plan their travel

48% of people think that if a website doesn't display well on mobile devices that the company doesn't care about clients

Within 60 seconds Google notes 2000000 search queries

Frequent updating of the website has a very beneficial effect on the SEO results

17.4% of all page visitors come from mobile devices

The average amount of cart value in Poland in online stores is 80 €

Most popular items sold in online stores are: games, electronics, movies, books and clothes

Online shopping is slightly dominated by men (54%)

The annual cost of the fight against cybercrime is 110 billion dollars

The most popular form of payment in online stores is bank transfer, the least popular methods of payment by credit card

Best hour to implement an e-mail marketing campaign is 8:00

Products hardly available in online stores are: drugs, furniture, linen, and in particular food

By the year 2112, Facebook will be more than 750 million accounts of dead people

66% of users of tablets and smartphones believes that the long load time is frustrating

On the Internet, there is also a fashion. Customize the look website to trends beneficial effect on visitors

More than 70% of queries typed in the search engines after 18:00 is colored erotic

Most cost-effective product in online stores are cosmetics - buying them online will allow you to safe up to 18% of price

The most common programming language for creating web pages is PHP

70% of Internet users prefer to know the companies by product, rather than through advertising. From this it follows that Internet users do not trust advertising

The total value of all the online stores in Poland amounts to 5.33 billion zł

The average smartphone user leaves the website, if that will load more than 5 seconds

The most common operating system polish smartphones is Android (59%) and the second iOS (38%)

In 2012, Google search queries sent 1.2 trillion. Assuming that there are 6 billion people on Earth, each used it 200 times

2.1 billion people worldwide use the mobile Internet

68.8% of all outgoing e-mail is spam

87% of websites have their own search engine. This makes it easier life because users do not have to examine the whole page

Almost 95% of people in Poland use the Google search engine. In second place is the Bing with a score of 1.73%

Within 60 seconds, the world produced 571 new websites

Most popular browser in Poland is Mozilla Firefox (41%), as the other is Google Chrome (29%) and the third is the Internet Explorer (16%)

55% of transactions on the Internet begins with entering phrases in search

69% of tablet users use them to make purchases online at least once a month

46% of people uses smartphone for mobile banking

A man hasn't been hired as office cleaners because they do not have their own e-mail account

The current mobile devices have up to 600 screen resolution. In 2012 there were only 320

Annually a 7 million Poles falls a victiom of cybercrime - it's 3 times more than the falls from the flu

Average speed of Internet is 2.3 Mbps which gives the average load time of 6.7 seconds website

24.3% of the 10,000 most popular websites in the world has integration with Facebook

If a company has 100 employees, who receive daily 15 e-mails, that within one year the cost of spam is 11 500 €

4 out of 10 users of social networks is the victim of cyber criminals

CMS based website makes it's administration as easy as using MS Word

In the first quarter of 2013, Google Analytics recognized up to 435 different models of mobile devices

In 2012, on the internet there are 51 million web pages including 27 of our authorship

67% of people uses smartphone for online shopping

Over 50% of online shops in Poland is run by one or two people

58% of websites use Google Analytics to check your site statistics

Internet users prefer to do shopping in online stores if shipping is absolutely free

Last year, a victim of online scams and attacks fell 45% of Internet users

The most common position of the logo on the website is the top-left corner. It where visitors looks for it

In 2015 the total value of the Internet market in Poland will reach the threshold of 17 billion €, as many as 4.1% of GDP

The world is more than 2.2 billion users of e-mail, and each day it is sent 144 billion e-mail messages

Only 14% of the websites visible in the network use HTML5 technology

Social media

Social networks completly dominated the world. More and more people is using Facebook, twitter or Google+ and it's presence is indicated by more and more companies.

In the age of social media popularity, an integral part of asserting company's online presence is to establish a dialogue with customers and observers of the brand by use of social media. The experience gained while working with numerous clients allows us to use social channels to build a strong image and convert social media presnece for profit.

Facebook in numbers

We'd like to show you some statistic about Poles on Facebook

12,6 mln


8,53 mln



uses mobile

140 people

average number
of friends


Running a fanpage on Facebook is a mandatory way to create a channel of communication with the customers. The key to gain new fast is an adequate advertising campaign.

The most imporant element of social media activity is using proper graphics - and although most people will argue that presented content is more important we must keep in mind that first impression is a key to keep users on fanpage - good content must be readed to achieve it's goal. The same rule applies to adverts posted on Facebook - keep in mind that for each advertisement you can use up to 6 different graphics that will protect our adverts agains monotony and boredom viewing. Facebook advertising graphics have certain rules - the most important one is to have only 20% of the text on the surface of advertising..

Advertising on Facebook

Advertising on Facebook itself has similiar capabilities to those offered by the Google AdWords system - the most important functionallity is the ability of behavioral and demographic targetig ads.

It's worth to recall that fundamental characteristic that distinguishes advertising on Facebook and make social media activity really effective is ability to address adverts to friends of our fans - which definitely affects the performance of your ads as people have more trust into social profiels of companies that are already known and liked by their friends. Thanks to other sites like by our fans we have an opportunity to analyze their interests and way of being which affects the possibilites of targeting.

Key factors of each social media profile on Facebook are:

  • well-design fanpage
  • building an interest
  • interactions with users
  • publishing unique content, which:
  • can't be too long
  • must be catchy
  • must call to action
  • should pose challenges
  • should engage users

How promote we the brand on Facebook?

  • Strategy

    Before any action is taked we're consulting with our client their plans of social activity and then select appropriate techniques and tools, as well as we definie the objectives and goals of their social channel.

  • Communication

    In accordance with the agreed strategy we're continouosly taking care about maintaining a dialogue with users and use additional, personlized tools such as contests or dedicated applications.

  • Target group

    Based on the analysis and the briefs with the client we determine target group and create a fanbase interested in customer services, which gives the fanpage it's desired effect.

  • Advertising Campaign

    One of the most important thing at the very beginning (and optional during cooperations) is to create an compelling advertising campaign directed to the appropriate audience which allows us to maintain interest and encourage fans to interact.